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Alcoholic beverage marketing company LQR House files and sets terms for a $5 million IPO

June 15, 2023

LQR House, which provides digital marketing and branding services to the alcohol industry, filed on Thursday with the SEC to raise up to $5 million in an initial public offering.

The Miami Beach, FL-based company plans to raise $5 million by offering 1 million shares at a price range of $4 to $6. At the midpoint of the proposed range, LQR House would command a market value of $56 million.

If the company raises less than $5 million, LQR House will be excluded from Renaissance Capital's 2023 IPO stats.

LQR House provides digital marketing and brand development to the alcoholic beverage space. The company currently has a partnership with Country Wine & Spirits (CWS), through which LQR holds the rights for all marketing elements for CWS, while CWS' exclusive influencer network serves as affiliates for LQR. Along with its marketing activities, LQR has developed premium limited batch spirit brands and established a wine club. LQR does not engage in the sale or distribution of any alcoholic products. 

LQR House was founded in 2021 and booked $1 million in revenue for the 12 months ended March 31, 2023. It plans to list on the Nasdaq under the symbol LQR. EF Hutton is the sole bookrunner on the deal.