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Vital Farms Priced, Nasdaq: VITL

Largest US producer of pasture-raised eggs and butter.

Industry: Consumer Staples

Latest Trade: $14.40 0.00 (0.0%)

First Day Return: +60.3%

Return from IPO: -34.5%

Industry: Consumer Staples

Vital Farms is an ethical food company that is disrupting the U.S. food system. We have developed a framework that challenges the norms of the incumbent food model and allows us to bring high-quality products from our network of small family farms to a national audience. This framework has enabled us to become the leading U.S. brand of pasture-raised eggs and butter and the second largest U.S. egg brand by retail dollar sales. Our ethics are exemplified by our focus on the humane treatment of farm animals and sustainable farming practices. We believe these standards produce happy hens with varied diets, which produce better eggs. There is a seismic shift in consumer demand for ethically produced, natural, traceable, clean-label, great-tasting and nutritious foods. Supported by a steadfast adherence to the values on which we were founded, we have designed our brand and products to appeal to this consumer movement. Our purpose is rooted in a commitment to Conscious Capitalism, which prioritizes the long-term benefits of each of our stakeholders (farmers and suppliers, customers and consumers, communities and the environment, crew members and stockholders).
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IPO News for Vital Farms
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IPO Data
IPO File Date 07/09/2020
Offer Price $22.00
Price Range $19.00 - $21.00
Offer Shares (mm) 9.3
Deal Size ($mm) $205
Lock-Up Date IPO Pro Only
Street Research IPO Pro Only
IPO Data
IPO Date 07/30/2020
Offer Price $22.00
Price Range $19.00 - $21.00
Offer Shares (mm) 9.3
Deal Size ($mm) $205
Lock-Up Date IPO Pro Only
Street Research IPO Pro Only
Underwriters
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Company Data
Headquarters Austin, TX
Founded 2007
Employees 161
Website www.vitalfarms.com