Planet Fitness Priced, NYSE: PLNT

Franchised low-cost gym chain with over 1,000 locations in the US.

Industry: Consumer Discretionary

Latest Trade: $30.08 0.00 (0.0%)

First Day Return: 0.0%

Return from IPO: +88.0%

Industry: Consumer Discretionary

We are one of the largest and fastest-growing franchisors and operators of fitness centers in the United States by number of members and locations, with a highly recognized national brand. Our mission is to enhance people’s lives by providing a high-quality fitness experience in a welcoming, non-intimidating environment, which we call the Judgement Free Zone, where anyone—and we mean anyone—can feel they belong. Our bright, clean stores are typically 20,000 square feet, with a large selection of high-quality, purple and yellow Planet Fitness-branded cardio, circuit- and weight-training equipment and friendly staff trainers who offer unlimited free fitness instruction to all our members in small groups through our PE@PF program. We offer this differentiated fitness experience at only $10 per month for our standard membership. This exceptional value proposition is designed to appeal to a broad population, including occasional gym users and the approximately 80% of the U.S. and Canadian populations over age 14 who are not gym members, particularly those who find the traditional fitness club setting intimidating and expensive. We and our franchisees fiercely protect Planet Fitness’ community atmosphere—a place where you do not need to be fit before joining and where progress toward achieving your fitness goals (big or small) is supported and applauded by our staff and fellow members.
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IPO News for Planet Fitness
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IPO Data
IPO File Date 06/22/2015
Offer Price $16.00
Price Range $14.00 - $16.00
Offer Shares (mm) 13.5
Deal Size ($mm) $216
IPO Data
IPO Date 08/05/2015
Offer Price $16.00
Price Range $14.00 - $16.00
Offer Shares (mm) 13.5
Deal Size ($mm) $216
Underwriters
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Company Data
Headquarters Newington, NH
Founded 1992
Employees 688
Website www.planetfitness.com