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Bruush Oral Care Priced, Nasdaq: BRSH

Online retailer of branded electric toothbrushes.

Industry: Consumer Staples

Latest Trade: $1.03 0.00 (0.0%)

First Day Return: -48.3%

Return from IPO: -75.2%

Industry: Consumer Staples

Founded in 2018 by Chief Executive Officer Aneil Manhas, a former investment banker and private equity investor turned entrepreneur, we are an oral care company that is disrupting the space by reducing the barriers between consumers and access to premium oral care products because it is our belief that high-quality oral care products should be more accessible. We are an e-commerce business with a product portfolio that currently consists of a sonic-powered electric toothbrush kit and brush head refills. Through our website, consumers can purchase a Brüush starter kit, which includes: (i) the Brüush electric toothbrush; (ii) three brush heads; (iii) a magnetic charging stand and USB power adapter; and (iv) a travel case. We also sell the brush heads separately which come in a three-pack and can be purchased on a subscription basis, where the customer will automatically receive a Brüush Refill every six months. We consider a Subscription to be active until it is either cancelled by the customer or terminated due to payment failure (for example, a lost or expired credit card). Later this calendar year, we plan to expand our portfolio with the launch of several new subscription-based consumable oral care products, including toothpaste, mouthwash, dental floss, a whitening pen, as well as an electric toothbrush designed for kids.
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IPO News for Bruush Oral Care
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IPO Data
IPO File Date 07/01/2022
Offer Price $4.16
Price Range $5.20 - $7.20
Offer Shares (mm) 3.7
Deal Size ($mm) $16
Lock-Up Date IPO Pro Only
Street Research IPO Pro Only
IPO Data
IPO Date 08/02/2022
Offer Price $4.16
Price Range $5.20 - $7.20
Offer Shares (mm) 3.7
Deal Size ($mm) $16
Lock-Up Date IPO Pro Only
Street Research IPO Pro Only
Underwriters
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Company Data
Headquarters Toronto, Canada
Founded 2018
Employees 7
Website www.bruush.com