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Singapore video commerce platform BeLive Holdings files and sets terms for a $15 million US IPO

July 10, 2024

BeLive Holdings, which provides a video commerce platform for retail and e-commerce businesses, filed on Wednesday with the SEC to raise up to $15 million in an initial public offering.

The Singapore-based company plans to raise $15 million by offering 3 million shares at a price range of $4 to $6. At the midpoint of the proposed range, BeLive Holdings would command a market value of $56 million.

Originally launched as a social streaming mobile app, BeLive redirected its focus in 2018 towards business-to-business and providing live commerce and shoppable short videos solutions to international retail companies and e-commerce marketplaces. Its BeLive Solutions enable customers to leverage interactive and immersive live and video commerce in their online businesses. The company offers an enterprise-grade White Label solution which is customized to meet customers' unique requirements and can be integrated into existing internal systems, and a cloud-based SaaS solution for customers who are looking for a quick and cost-effective solution without the necessity of building their own infrastructure and technology stack.

BeLive Holdings was founded in 2014 and booked $2 million in revenue for the 12 months ended December 31, 2023. It plans to list on the Nasdaq under the symbol BLIV. The company filed confidentially on August 4, 2023. R.F. Lafferty & Co. is the sole bookrunner on the deal.