7/23/09

Vitamin Shoppe, a leading specialty retailer and direct marketer of vitamins, re-filed with the SEC to raise up to $144 million in an initial public offering on Thursday, less than six months after withdrawing an existing IPO filing back in February. The North Bergen, NJ-based company, which was founded in 1977 and booked $620.4 million in sales over the last 12 months, plans to list on the NYSE under the symbol VSI. J.P. Morgan, BofA Merrill Lynch, and Barclays Capital are the lead underwriters on the deal. No pricing terms were disclosed.

The IPO filing form Vitamin Shoppe is the second nutritional supplements retailer to revive its IPO plans in as many months. Back in June, online retailer Vitacost.com revived its IPO plans after sitting on its original S-1 filing for nearly two years. The Boca Raton, FL-based company, which was founded in 1994 and booked $156 million in sales over the last 12 months, plans to list on the NASDAQ Global Market under the symbol VITC. Jefferies and Oppenheimer & Co. are acting as joint booking-running managers on the deal.

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