Baozun Priced, Nasdaq: BZUN

Provides brands with e-commerce and logistics services in China.

Industry: Technology

Latest Trade: $35.48 0.00 (0.0%)

First Day Return: +4.4%

Return from IPO: +254.8%

Industry: Technology

We are the leading brand e-commerce service partner in China, with a market share of approximately 22% as measured by transaction value in 2015, according to iResearch. We help brands execute their e-commerce strategies in China by selling their goods directly to consumers online or by providing services to assist with their e-commerce operations. Our integrated end-to-end brand e-commerce capabilities encompass all aspects of the e-commerce value chain covering IT solutions, store operations, digital marketing, customer services, warehousing and fulfillment. We deliver omni-channel solutions to create seamless shopping experience across various touch points online and offline, enabling optimal and consistent branding and generating sales results that reflect our brand partners’ unique e-commerce proposition.
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IPO News for Baozun
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IPO Data
IPO File Date 04/17/2015
Offer Price $10.00
Price Range $12.00 - $14.00
Offer Shares (mm) 11.0
Deal Size ($mm) $110
IPO Data
IPO Date 05/20/2015
Offer Price $10.00
Price Range $12.00 - $14.00
Offer Shares (mm) 11.0
Deal Size ($mm) $110
Underwriters
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Company Data
Headquarters Shanghai, China
Founded 2007
Employees 1,580
Website www.baozun.com